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    <title><![CDATA[News]]></title>
    <link>http://www.oceanicworldwide.com/us/news/</link>
    <description><![CDATA[News]]></description>
    <pubDate>Sat, 25 May 2013 02:45:27 +0000</pubDate>
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    <docs>http://blogs.law.harvard.edu/tech/rss</docs>
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      <title><![CDATA[Global Free Transmitter Computer Promotion]]></title>
      <link>http://www.oceanicworldwide.com/us/news/free-transmitter-promo/</link>
      <description><![CDATA[<p><img src="http://www.oceanicworldwide.com/us/media/wysiwyg/Promos/OC_freeTrans_FBPromo_01.jpeg" alt="" width="600" height="600" /></p>
<p>Are you air-integrated? Do you want to be? For a limited time (from May 15 to July 31, 2013) Oceanic is making it easy to upgrade to a hose-less air integrated dive computer by giving away the wireless transmitter - absolutely FREE. That&rsquo;s a $400+ value!</p>
<p>Purchase an air-integrated ready <a href="/us/vt-4-1/">VT 4.1</a>, <a href="/us/oc1/">OC1</a>, <a href="/us/atom-3-1/">ATOM 3.1</a> or the new OCi (our new air-integrated OCS - available early June) and we'll provide a free transmitter and download cable so you can take advantage of our OceanLog/ediverlog software for firmware upgrades, dive profile review and basic computer settings, among other powerful features.</p>
<p>This offer cannot be combined with any other offers. This is a global promotion. These dates may vary slightly overseas.<br /><br />Utilize our global <a href="/us/free-transmitter-promo/">dealer locator</a> to find an authorized Oceanic dealer near you - anywhere on the planet.</p>]]></description>
      <pubDate>Wed, 15 May 2013 19:31:17 +0000</pubDate>
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      <title><![CDATA[Oceanic Introduces the new Pro Plus 3!]]></title>
      <link>http://www.oceanicworldwide.com/us/news/proplus3/</link>
      <description><![CDATA[<p><strong>No more squinting.</strong> Oceanic believes that a dive computer should deliver crucial data quickly &amp; without confusion. Hence why our new console dive computer <a href="http://www.oceanicworldwide.com/us/pro-plus-3/" target="_blank" data-cke-saved-href="http://www.oceanicworldwide.com/us/pro-plus-3/">Pro Plus 3</a> has a huge display area, the largest and most legible digits on the market, an intuitive user interface and a host of other major enhancements that are sure to impress divers at any skill level.</p>
<p><img style="width: 560px; height: 560px; display: block; margin-left: auto; margin-right: auto;" src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_hand_web.jpg" alt="" width="560" height="560" align="none" data-cke-saved-src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_hand_web.jpg" /><br /><img style="width: 140px; height: 140px;" src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_top_web.jpg" alt="" width="140" height="140" align="none" data-cke-saved-src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_top_web.jpg" /><img style="width: 140px; height: 140px;" src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_side_web.jpg" alt="" width="140" height="140" align="none" data-cke-saved-src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_side_web.jpg" /><img style="width: 140px; height: 140px; float: right;" src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_3qtr_large_web.jpg" alt="" width="140" height="140" align="none" data-cke-saved-src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_3qtr_large_web.jpg" /><img style="width: 140px; height: 140px; float: right;" src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_QuickDisconnect_web.jpg" alt="" width="140" height="140" align="none" data-cke-saved-src="https://d2q0qd5iz04n9u.cloudfront.net/_ssl/proxy.php/http/gallery.mailchimp.com/fb086a6127df096fdf5c36045/images/PP3_QuickDisconnect_web.jpg" /><br /><br /><em>&ldquo;The Pro Plus series of Air-Integrated Dive Computers has always been one of the best sellers in this product category. The new, updated <a href="http://www.oceanicworldwide.com/us/pro-plus-3/" target="_blank" data-cke-saved-href="http://www.oceanicworldwide.com/us/pro-plus-3/">PP3</a> has the looks, and features, to make it the leader in this group for years to come.&rdquo;</em> Says Dan Emke, President.<br /><br />Equipment Testing Specialists (ETS), the industry arm of the team behind the ScubaGear Reports, agrees.<br /><br /><em>&ldquo;The <a href="http://www.oceanicworldwide.com/us/pro-plus-3/" target="_blank" data-cke-saved-href="http://www.oceanicworldwide.com/us/pro-plus-3/">PP3</a> was very easy to use with all the features I would look for in a computer. The digits are large and easy read. The two button design is intuitive and easy to learn. Navigation through menus and settings can be learned quickly and with very little need for the owners manual. The upgrades from the PP2 are substantial and make this a computer I would definitely purchase.&rdquo; </em>From the independent evaluation of the <a href="http://www.oceanicworldwide.com/us/pro-plus-3/" target="_blank" data-cke-saved-href="http://www.oceanicworldwide.com/us/pro-plus-3/">Pro Plus 3</a> done by Equipment Testing Specialists (ETS).<br /><br /><strong>Main features:</strong></p>
<ul>
<li>Largest, easiest-to-read display available - anywhere.</li>
<li>Patented Air Time Remaining algorithm provides extremely accurate time based on current depth and your personal air consumption.</li>
<li>Dual Algorithm&reg; - choose the decompression algorithm that best suits your diving needs or match your buddy&rsquo;s without compromising safety. Choose between Pelagic DSAT (Spencer/Powell data basis) or Pelagic Z+ (Buhlmann ZHL-16C data basis).</li>
<li>Custom alarms</li>
<li>Optional quick disconnect</li>
<li>SmartGlo® Backlighting </li>
<li>Fresh and salt water calibrations</li>
<li>3 gases - 21 to 100%</li>
<li>Deep stop</li>
<li>Adjustable safety stop settings</li>
<li>Log saves detailed dive data for last 50 dives</li>
<li>Data Retention - maintains calculations indefinitely when the battery is changed</li>
</ul>]]></description>
      <pubDate>Mon, 28 Jan 2013 17:45:13 +0000</pubDate>
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      <title><![CDATA[Bob Hollis appoints Mike Hollis as CEO of Oceanic, AERIS, LavaCore & Oceanpro.]]></title>
      <link>http://www.oceanicworldwide.com/us/news/new-ceo-mikehollis/</link>
      <description><![CDATA[<p>For immediate release<br />January 8th, 2013'</p>
<h3>Bob Hollis appoints Mike Hollis as CEO of Oceanic, AERIS, LavaCore &amp; Oceanpro.</h3>
<p><img style="float: right;" src="http://www.oceanicworldwide.com/us/media/wysiwyg/news/Mike_Bob_caveDiving.jpeg" alt="" width="277" height="313" />After more than 40 years of leadership in the SCUBA industry Bob Hollis has decided to step down as CEO of Oceanic, AERIS, LavaCore &amp; Oceanpro but remain Chairman of the Board of AUP, the globe spanning empire he built from the ground up. Bob Hollis will cease oversight of the day-to-day operations and devote his time exclusively to product development and research moving forward. &ldquo;It&rsquo;s time for me to stop worrying about inventory and concentrate on doing what I love - creating great products. I know I don&rsquo;t need to worry about the business because Mike has been unofficially doing it for years already&rdquo;, said Bob about his decision.<br /><br />President and Chief Operating Officer, Dan Emke stated &ldquo;We respect Bob&rsquo;s decision. He has been and continues to be an inspiration for me and everyone that knows him. He built AUP from a little light housing company in his dive shop into a multinational entity with five unique and strong brands. AUP stands alone among the competition and will remain there by following the course Bob has charted from the beginning - Innovation. We look forward to the leadership and experience that Mike brings to the table as he assumes the post of CEO. This is not a changing of the guard. It&rsquo;s an acknowledgment of the next obvious step for this successful family run business. He&rsquo;s a proven hands on leader with the ability to take AUP forward while maintaining effective oversight of the day-to-day details. I look forward to continuing our close working relationship.&rdquo;<br /><br />Mike Hollis stated &ldquo;Given the team and the resources I have to work with here at AUP I feel fortunate to have this opportunity. My top priority is to continue AUP&rsquo;s proud tradition of industry leadership and innovation. This is the legacy my father has left us all with here at AUP. I want to thank him for all that he has done and will continue to do for the industry and growth of this magnificent company. Looking forward, AUP&rsquo;s brands are set to launch new products in 2013 and beyond that will further set us apart from the competition through the relentless pursuit of innovation and reliability we build into every product we make. As the dive industry recovers from the latest economic down turn so too will we grow stronger and expand our reach by maintaining our relationship with the dealers who keep this industry alive.&rdquo;<br /><br />Mike Hollis has been intimately involved in AUP from the beginning. As a young man he started out building strobes for his father&rsquo;s fledgling underwater photography equipment company - Oceanic. He went on to become a certified commercial diver doing stints in the North Sea and Gulf of Mexico. He then headed back to the bay area to start Pelagic Pressure Systems, a manufacturer of underwater instrumentation for the dive industry. Since then Mike has been the driving force behind some of AUP&rsquo;s most acclaimed products. Mike&rsquo;s proudest personal contributions to the dive industry have been his work on the OC1, Datamask HUD (Heads up display mask) as well as the Veo line of gauges. Over the years his team&rsquo;s products have won numerous awards in the diving industry and have helped AUP remain among the top players in the SCUBA industry.<br /><br />___________________________________________________________________<br /><br /><em>AUP&rsquo;s worldwide headquarters is in San Leandro, California in a 120,000 square foot building that houses one of the most innovative and technologically advanced life-support equipment manufacturing facilities in the world. AUP&rsquo;s team of engineers, product designers, and manufacturing experts are dedicated to the philosophy of excellence. One distinguishing attribute that separates AUP from other manufacturers is the commitment to vertical integration. The vast majority of AUP products are designed, developed, manufactured, and tested in its own facilities. NO other dive company can make that statement.</em></p>]]></description>
      <pubDate>Wed, 09 Jan 2013 19:08:58 +0000</pubDate>
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      <title><![CDATA[OCS Takes The #1 Spot]]></title>
      <link>http://www.oceanicworldwide.com/us/news/ocs-takes-number-one-spot/</link>
      <description><![CDATA[<p>The Oceanic OCS dive computer was recently named to ScubaLab Tests' "11 Hot Dive Computers" and is leading the industry in the number one spot!</p>
<p>"We live in a Golden Age of dive-computer technology. Over the past two decades, these machines have evolved into powerful data centers capable of monitoring virtually all aspects of our diving." - ScubaLab</p>
<p>Features such as the intuitive menu system and exceptional build quality helped impress the testing staff but the Dual Algorithm is what really set itself apart. ScubaLab went on to explain that "You can dive liberally or conservatively simply by picking the appropriate algorithm. In both you can further customize by using the Conservative Factor setting or adjusting the tissue loading bar-graph alarm."</p>
<p>Check out the original article <a href="http://www.scubadiving.com/gear/dive-computers-gauges/scubalab-tests-11-hot-dive-computers" target="_blank">here</a>.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>]]></description>
      <pubDate>Fri, 09 Nov 2012 22:53:39 +0000</pubDate>
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      <title><![CDATA[ Oceanic Launches Exclusive New USA Product Line]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2012-03-usa-product-line/</link>
      <description><![CDATA[<h4><img src="http://www.oceanicworldwide.com/us/media/wysiwyg/news/USA_email_03.jpg" alt="" /></h4>
<h4>Oceanic Leads the Way Showing Their True Colors With Launch of New USA Product Line</h4>
<p><strong>New Patriotic Themed Product Line Demonstrates Commitment to Supporting Veteran&rsquo;s Programs Across our Country</strong><br /> <br /> Oceanic is pleased to present our USA product line, hitting the shelves this summer. This initiative has been in the planning stages for years and has finally come to fruition. Throughout the years Oceanic has supported the myriad of programs that engage our injured military personnel and introduce them to the sport of diving. This year it was time to launch our own signature program. With the funding made available from the sales of the USA product line, Oceanic hopes to reach and support many more of these veterans than previously possible.<br /> <br /> The USA product line is attractively styled, appropriately in red, white, and blue. 7% of Oceanic&rsquo;s sales from the USA line will be committed each year towards this program. We anticipate that this program should provide $250 to each of 300-350 qualified veterans. The $250 will be applied directly to the veterans gear purchases through our participating Oceanic Dealers Nationwide.<br /> <br /> It&rsquo;s a great feeling to know that you are giving back to those who gave so much; thanks to them we are able to enjoy the freedoms that we do. Isn&rsquo;t it time to show your true colors? We know you will want to be diving in our patriotic product line this summer too.<br /> <br /> Visit <a href="/us/dealer-locator/">OceanicWorldwide.com</a> to find a dealer near you.</p>]]></description>
      <pubDate>Wed, 21 Mar 2012 17:58:02 +0000</pubDate>
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      <title><![CDATA[DEMA 2011 New Product Overview]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-11-dema-new-products/</link>
      <description><![CDATA[<p>American Underwater Products (AUP) debuted new and innovative  products across the board for Oceanic, AERIS and Hollis. Watch the  videos below as Northeast representative Joe Stellini provides a quick  walk through at the DEMA booth.</p>
<p><strong>Oceanic Product Overview</strong></p>
<p><iframe width="600" height="335" src="http://www.youtube.com/embed/Lu0v3pljNRk?rel=0&amp;hd=1" frameborder="0" allowfullscreen></iframe></p>
<p><strong>AERIS Product Overview</strong></p>
<p><iframe width="600" height="335" src="http://www.youtube.com/embed/6wKuBrKiBdc?rel=0&amp;hd=1" frameborder="0" allowfullscreen></iframe></p>
<p><strong>Hollis Product Overview</strong></p>
<p><iframe width="600" height="335" src="http://www.youtube.com/embed/ns5bOsL3OJE?rel=0&amp;hd=1" frameborder="0" allowfullscreen></iframe></p>]]></description>
      <pubDate>Tue, 22 Nov 2011 22:37:49 +0000</pubDate>
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      <title><![CDATA[DEMA 2011 Recap]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-11-dema-recap/</link>
      <description><![CDATA[<h1 class="entry-title"><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/11-02-11_DEMA_2011_Roeder_36.jpg"><img title="11-02-11_DEMA_2011_Roeder_36" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/11-02-11_DEMA_2011_Roeder_36-1024x682.jpg" alt="" width="600" /></a></h1>
<div class="entry-content">
<p>American Underwater Products had yet another successful DEMA Show  this year.&nbsp; In Orlando, Florida from November 2-5 we  showcased walls  filled with new and innovative products.&nbsp; Our booth was  continuously  buzzing with excited onlookers and Dealers.&nbsp; We also lined up  back-to-back seminars throughout each day for attendees who got to see  first-hand our new  programs, products and services.</p>
<p>&nbsp;</p>
<p><strong>The American Underwater Products Booth at DEMA Show: </strong>Oceanic,   AERIS, Hollis, Lavacore and OceanPro were all well represented at our   booth.&nbsp; The booth was staffed by our Sales Representatives,   International Distributors and Affiliates and company Management.&nbsp; With a   constant flow of attendees and buyers going through the exhibit, AUP  had easily one of the busiest booths at the show .<br /> <a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/11-02-11_DEMA_2011_Roeder_12.jpg"><img title="11-02-11_DEMA_2011_Roeder_12" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/11-02-11_DEMA_2011_Roeder_12-1024x682.jpg" alt="" width="600" /></a><br /> <a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/11-02-11_DEMA_2011_Roeder_31.jpg"><img title="11-02-11_DEMA_2011_Roeder_31" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/11-02-11_DEMA_2011_Roeder_31-1024x682.jpg" alt="" width="600" /></a><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/11-03-11_DEMA_2011_Roeder_130.jpg"><img title="11-03-11_DEMA_2011_Roeder_130" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/11-03-11_DEMA_2011_Roeder_130-1024x682.jpg" alt="" width="600" /></a></p>
<p><strong>Technical Service Seminars at DEMA Show:</strong> We held 7  Technical Service Seminars and drew in over 200 participants for the  second year in a row.&nbsp;The full Equipment Technician Seminars and the  Updates were very popular for Oceanic, AERIS and Hollis.&nbsp; Several  seminars were booked completely full.</p>
<p><strong>Marketing &amp; Sales Seminars at DEMA Show:</strong> We held  21 Sales and Marketing Seminars and drew in more than 350 attendees.&nbsp;We  were especially happy to see so many Oceanic, AERIS and Hollis Dealers  and distributors attend the Buyers Programs and Distributor Product  Reviews. This type of presentation is the most  efficient way to reach  our Dealer and Distributor Base.<br /> <a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/Screen-Shot-2011-11-18-at-1.27.27-PM.png"><img title="Screen Shot 2011-11-18 at 1.27.27 PM" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/Screen-Shot-2011-11-18-at-1.27.27-PM-1024x575.png" alt="" width="600" /></a></p>
<p>One of AUP&rsquo;s newer brands, Lavacore, was hot as ever and people  couldn&rsquo;t wait to get their hands on it. We talked about Lavacore&rsquo;s  amazing thermal properties and comfort &ndash; either on its own or in  addition to neoprene.</p>
<p><strong><em>Doug Krause</em></strong> made understanding Dual  Algorithm Technology a simple process.&nbsp;Attendees of the Dual Algorithm  seminars are now clear on the advantages of our dual algorithm options  in Oceanic and AERIS personal dive computers.</p>
<p><strong><em>Alberto Mantovani</em></strong> was back by popular  demand and went through the process of using the Oceanic and AERIS  Computer simulations, online classes, mobile applications, and crash  courses for open water training, rental promotions and after purchase  support, designed by DiveNav.</p>
<p>Not just for cave divers anymore.&nbsp; Master Technical Diving Instructor <strong><em>Jeff Loflin</em></strong> introduced sidemount diving to a standing-room-only audience. Jeff   probably has more bottom time on the Hollis SMS100 Sidemount Harness  System then most people have total dive time and we were very fortunate   to have him with us at the DEMA Show.&nbsp;Jeff has literally written the   book on sidemount diving.<a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/Screen-Shot-2011-11-18-at-1.33.53-PM.png"><img title="Screen Shot 2011-11-18 at 1.33.53 PM" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/Screen-Shot-2011-11-18-at-1.33.53-PM-1024x590.png" alt="" width="600" /></a></p>
<p>Freediving Champion <strong><em>Martin Stepanek</em></strong> introduced a remarkable and growing market to the audience.&nbsp; We learned   about the beauty and appeal of Freediving and how this market segment  can bring in new customers and spice up our bottom lines.&nbsp; Martin is the   freeedivers&rsquo; freediver. A 13-time Freediving World Record Holder,   Martin has been to 400 feet on a single breath of air and worked with  AERIS to develop the F.10 and soon-to-be-released F.11 Freediving  watches.<a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/Screen-Shot-2011-11-18-at-1.38.37-PM.png"><img title="Screen Shot 2011-11-18 at 1.38.37 PM" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/11/Screen-Shot-2011-11-18-at-1.38.37-PM-1024x588.png" alt="" width="600" /></a></p>
<p><strong>Success Outside of the DEMA Show:</strong> When you take   into consideration the number of promotions and communications we did   prior to the DEMA Show, you can better understand why DEMA Show 2011 was  so successful for us.&nbsp; The Dealer Programs at our San Leandro  Headquarters have continued to be hailed as a total success by our  Dealers and HQ personnel.&nbsp; Our attention to our Dealers&rsquo; needs was  demonstrated by the increase in Network communications via our web  sites, press releases, this Newsletter and our new Facebook/Twitter  pages.&nbsp;And most importantly, in spite of the amount of work we were  engaged in and the hectic schedules we endured, our American Underwater  Products Family drew much closer together.&nbsp;All in all, it has been a  very good year.</p>
</div>]]></description>
      <pubDate>Tue, 22 Nov 2011 22:08:58 +0000</pubDate>
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      <title><![CDATA[Oceanic VT 4.0 – ScubaLab 2011 Testers’ Choice]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-09-vt4-sucbadiving-review/</link>
      <description><![CDATA[<p>The New <a title="Oceanic VT 4.0 dive computer" href="http://www.oceanicworldwide.com/us/vt-4-0/">Oceanic VT 4.0</a> has been receiving non-stop praise since  before its release and is showing no signs of slowing down. The VT 4.0  was recently featured in the September/October issue of Scuba Diving  Magazine and was awarded the ScubaLab 2011 Testers&rsquo; Choice. Check out <a href="http://www.scubadiving.com/gear/dive-computers-gauges/scubalab-blog-dive-computers" target="_blank">ScubaDiving.com</a> to get all the info on how the ScubaLab testing went down. To read all  the write ups and reviews check your mailboxes if you subscribe to the  magazine or head over to your local newsstand (available August 22nd).</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/vt4-testers-choice.jpg"><img class="size-large wp-image-1353 alignnone" style="display: block; margin-left: auto; margin-right: auto;" title="vt4-testers-choice" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/vt4-testers-choice-764x1024.jpg" alt="" width="450" /></a></p>]]></description>
      <pubDate>Wed, 05 Oct 2011 16:24:36 +0000</pubDate>
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      <title><![CDATA[Oceanic Introduces Redesigned Website]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-09-oceanic-redesigned-website/</link>
      <description><![CDATA[<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/09/website.jpg"><img class="size-full wp-image-1453 alignleft" title="website" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/09/website.jpg" alt="" width="510" height="491" /></a></p>
<p>In  1993, Oceanic was one of the first SCUBA brands to launch a web site.&nbsp;  In 1996, Oceanic introduced what was referred to as T3 &ndash; an innovative  ecommerce strategy that directed product availability and pricing  inquiries to local dealers.&nbsp; In 2004, Oceanic launched Total Access &ndash; a  hosted ecommerce model which again directed consumers wishing to buy  online to our authorized dealers.&nbsp; From the beginning, we have  endeavored to leverage the power of the internet to educate, support,  and ultimately sell our products &ndash; while allowing our dealers to be  seamlessly included in every sale.</p>
<p>The new site offers direct to consumer ecommerce sales, providing  access to the complete range of Oceanic products, while once again  including the local Oceanic dealer in the process.&nbsp; While Oceanic  processes payment and fulfills the order, the customer may select a free  shipping option with in-store delivery, or should they choose home  delivery, must select a Local Service Dealer. The associated dealer  receives credit for the sale. Rather than randomly select the nearest  dealer or require dealer bidding on the order, we believe that by  allowing the consumer to choose, it encourages a relationship with that  specific dealer. Order confirmations, order history, and annual service  reminders for life-support products will always refer to the selected  Local Service Dealer.&nbsp; Our goal is to provide the best of both worlds &ndash;  the convenience of shopping online with all the benefits and services  associated with buying in a local store.</p>
<p>In addition to a new modern design that is easy to navigate, the new  site offers expanded product information including video, complete  specs, ratings and reviews. Visitors also have the ability to easily  search for specific items, locate a local dealer, check out the latest  company news and promotions, and connect via Facebook and other social  media sites.&nbsp; Customer service has been enhanced with an expanded  support section and a searchable knowledgebase for frequently asked  questions.</p>
<p>This initiative will reinforce Oceanic&rsquo;s leadership in ecommerce  within the diving industry by allowing Oceanic site visitors to easily  find and purchase our products online with a range of delivery and order  options, without losing connection with their local dealer.</p>]]></description>
      <pubDate>Wed, 05 Oct 2011 16:04:32 +0000</pubDate>
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      <title><![CDATA[Oceanic/AERIS donate gear to The Parker Manatee Aquarium]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-09-parker-manatee-aquarium-donation/</link>
      <description><![CDATA[<div class="entry-content">
<p>Oceanic and AERIS have both donated dive gear to the South  Floria Museum for use in The Parker Manatee Aquarium. The staff are now  utilizing Oceanic and AERIS boots, fins, suits and masks while handling  and caring for the Manatees.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/SFM1.jpg"><img class="size-large wp-image-1321 alignnone" style="display: block; margin-left: auto; margin-right: auto;" title="Intova Digital Camera" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/SFM1-1024x768.jpg" alt="" width="450" /></a></p>
<p>The aquarium, &ldquo;designed to house three adult manatees, holds nearly  60,000 gallons of  water, including a medication pool. The pool offers  both deep and  shallow water, allowing the manatees to maintain natural  feeding  behaviors. An exhibit area within the facility helps to educate  the  public about manatee anatomy and&nbsp;offers&nbsp;above and below water   viewing.&nbsp;&nbsp;Manatee Care specialist provide presentations about manatee   habitat, nutrition and physiology.&nbsp; Working closely with US Fish and   Wildlife and critical care hospitals for manatees, the Parker Manatee   Aquarium is a second stage rehabilitation facility. A second stage   facility provides a temporary home for manatees that will be released   back into the wild after having received treatment from an acute care   hospital. The Aquarium has housed&nbsp;nineteen manatees as part of its rehab   program. Parker Manatee Aquarium is the permanent home to Manatee   County&rsquo;s most famous resident and official mascot, &lsquo;Snooty&rsquo;, the   manatee.&rdquo;</p>
<p>The South Florida Museum also has a webcam with a live-feed into their tank available 8-5 daily on their website: <a href="http://www.southfloridamuseum.org/TheAquarium/SnootyCam.aspx">http://www.southfloridamuseum.org/TheAquarium/SnootyCam.aspx</a></p>
<p>Aarin-Conrad Allen, biologist and dive operations manager at the  South Florida Museum sent us some photographs depicting the manatees  they have throughout the museum as part of manatee rescue/rehabilitation  coinciding with the US Fish and Wildlife Service&rsquo;s Endangered Species  Management.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/SFM8.jpg"><img class="size-full wp-image-1323 alignnone" style="display: block; margin-left: auto; margin-right: auto;" title="SFM8" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/SFM8.jpg" alt="" width="450" height="315" /></a></p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/caitlinwsnooty.jpg"><img class="size-large wp-image-1320 alignnone" style="display: block; margin-left: auto; margin-right: auto;" title="caitlinwsnooty" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/caitlinwsnooty-1024x768.jpg" alt="" width="450" /></a></p>
<p><strong>Read below to learn about the current research that is being done by the aquarium.</strong></p>
<p><strong>Rescue/Rehabilitation:</strong></p>
<p>South Florida Museum is one of several different organizations of  zoos and aquariums who participate in rescue and rehabilitation of  endangered West Indian Manatees.&nbsp; The animals we obtain in captivity  were rescued from the wild to recover from injury or illness (usually  boat-strike injuries), and will be returned to the wild to contribute to  the wild population.&nbsp; The United States Fish and Wildlife Service  oversees all of the manatee rehab entities, as well as the release of  each animal.</p>
<p><strong>Nocturnal Behavior Study:</strong></p>
<p>We are interested in discovering more of how the manatees behavior  differs during night as opposed to during the day. Manatees lack a  Pineal gland, a special mechanism in many mammals that controls  circadian rhythm. (read more in attached document) (Principal  Researcher: Aarin-Conrad Allen, Nova Southeastern University)</p>
<p><strong>Manatee Chemosensory Research:</strong></p>
<p>Within the last 30 years, we have learned the most of what we know  about manatee chemosensory (sight, smell, touch, hearing, etc.).&nbsp; These  studies were conducted using younger captive manatees. South Florida  Museum is home to Snooty, the world&rsquo;s oldest manatee (63 years old). We  want to know how these senses might change as the manatees age, so we  are using Snooty to voluntarily participate in research projects to  determine differences. (Principal Researcher: Aarin-Conrad Allen, Nova  Southeastern University)</p>
<p><strong>Manatee Vocalization Research:</strong></p>
<p>Manatees emit high pitched squeaks and chirps to communicate. Very  high pitched, and short in duration, our tank contains a hydrophone  (underwater microphone) to pick up vocalizations by our manatees. These  vocalizations are then recorded and cataloged to give sum insight as to  what these vocalizations play in the manatee&rsquo;s realm. (Principal  Researcher: Dr. Charles Grossman, Xavier University)</p>
</div>]]></description>
      <pubDate>Wed, 05 Oct 2011 15:53:27 +0000</pubDate>
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      <title><![CDATA[Oceanic Veo 1.0 Crash Course]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-09-oceanic-veo1-crash-course/</link>
      <description><![CDATA[<div class="entry-content">
<p><strong><em>Have you seen the VEO 1.0 Crash Course for open water students on </em></strong><a href="http://www.divecomputertraining.com/"><strong><em>www.divecomputertraining.com</em></strong></a><strong><em>?</em></strong></p>
<p><strong><em> </em></strong></p>
<p><strong><em>This is a much easier and more streamlined version of the  course designed for rentals and open water students.&nbsp; This will make it  easier and quicker for your instructors and staff to teach students how  to use computers during their first scuba course or when renting them  out to divers.</em></strong></p>
<p>Do you carry the Oceanic Veo 1.0 in your rental gear? How much do you  charge to rent it? How much time can you afford to spend with the  rental customer to explain how to operate the Veo 1.0? Or you just say  &hellip;.. press the button and look at the numbers?</p>
<p>Or, do you use the Veo 1.0 dive computer  in your Open Water Classes? How do you train your students on how to  use the Veo 1.0?&nbsp; Or you just say &hellip;.. press the button and look at the  numbers?<a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/09/crashcourse.jpg"><img class="alignright size-medium wp-image-1429" title="crashcourse" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/09/crashcourse-300x225.jpg" alt="" width="301" height="227" /></a></p>
<p>Now you can do much better than that; use the <a href="http://r20.rs6.net/tn.jsp?llr=g6gggocab&amp;et=1107089826307&amp;s=3845&amp;e=001JyhpZJViFC9B8Jjq-1ZwRJGxCcU5zXixCfCGJXXs-r4sz5IQ_dsdAk_2qeXCx3iJipCTDds0Y4cSCgtAXRa7SR8aqtDGBxK0VmBnkPtKcVjbqmSoZoy0lH-i2LfL0y5O_q-yhvZw7CQH0ChTz6O6NOuuC3bklgZhoI-I3u0LABj3ffWq_yxrn6NQcOaS4bLhjaAATlsJyascgBWyUym4LzoJdWz448iF" target="_blank"><em>Veo 1.0 Crash Course</em></a> !</p>
<p>This crash course is fast paced and it should take only about <strong>15 minutes</strong> to complete; it includes a brief introduction to dive computers, shows  how to plan, execute and review a dive using the Veo 1.0 and covers the  Veo 1.0 alarms.</p>
</div>]]></description>
      <pubDate>Wed, 05 Oct 2011 15:48:07 +0000</pubDate>
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      <title><![CDATA[2011/2012 Events]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-2012-events/</link>
      <description><![CDATA[<table class="oc-table" width="400">
<tbody>
<tr>
<td><strong>Date/Event<br /></strong></td>
<td><strong>Location</strong></td>
<td><strong>Website</strong></td>
<td><strong>Notes</strong></td>
</tr>
<tr>
<td><strong>January 12-14, 2012:</strong>&nbsp;&nbsp;<em>Surf Expo</em></td>
<td>Orlando, FL</td>
<td><a href="http://www.surfexpo.com/">www.surfexpo.com</a></td>
<td><br /></td>
</tr>
<tr>
<td><strong>&nbsp;</strong><em>&nbsp;</em><strong>January 13-16, 2012:</strong>&nbsp; <em>Paris International Dive Show</em></td>
<td>Paris, France</td>
<td><a href="http://www.salondelaplongee.com/">www.salondelaplongee.com</a></td>
<td>&nbsp;</td>
</tr>
<tr>
<td><strong>January 14-15, 2012:</strong>&nbsp;<em>Los Angeles</em><em>&nbsp;</em><em>Travel &amp; Adventure Show</em></td>
<td>Long Beach, CA</td>
<td><a href="http://www.adventureexpo.com/">www.adventureexpo.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>January 21-29, 2012:</strong> <em>&nbsp;</em><em>Boot Dusseldorf</em></td>
<td>Dusseldorf, Germany</td>
<td><a href="http://www.boot.de/">www.boot.de</a></td>
<td>&nbsp;</td>
</tr>
<tr>
<td><strong>January 27-28, 2012:</strong> <em>Baltimore / Washington D.C. Dive Show</em></td>
<td>Fort Lauderdale, FL</td>
<td><a href="http://www.usdiveshows.com/">www.usdiveshows.com</a> <a href="http://www.boot.de/"></a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>January 28-29, 2012:</strong>&nbsp;<em>Travel &amp; Adventure Show &ndash; Chicago</em></td>
<td>Rosemont, IL</td>
<td><a href="http://www.adventureexpo.com/">www.adventureexpo.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>February 17-19, 2012:</strong>&nbsp;<em>Our World-Underwater</em></td>
<td>Rosemont, IL</td>
<td><a href="http://www.ourworldunderwater.com/">www.ourworldunderwater.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>February 18-19, 2012:</strong>&nbsp;<em>Bay Area Travel &amp; Adventure Show</em></td>
<td>Santa Clara, CA</td>
<td><a href="http://www.adventureexpo.com/">www.adventureexpo.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>February 24-26, 2012:</strong>&nbsp;&nbsp;<em>Underwater Intervention</em></td>
<td>New Orleans, LA</td>
<td><a href="http://www.underwaterintervention.com/">www.UnderwaterIntervention.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>February 24-25, 2012:</strong>&nbsp; <em>Texas Dive Show</em></td>
<td>Austin, TX</td>
<td><a href="http://www.usdiveshows.com/">www.usdiveshows.com</a> <br /></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>March 16-18, 2012:</strong> <em>Ohio ScubaFest 2012 and 52<sup>nd </sup>Annual OCSSDI Banquet Ball</em></td>
<td>Dublin, OH</td>
<td><a href="http://www.scubafest.org/">www.scubafest.org</a>&nbsp; <br /></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>March 17-18, 2012:</strong>&nbsp;<em>Travel &amp; Adventure Show</em></td>
<td>Washington, D.C.</td>
<td><a href="http://www.adventureexpo.com/">www.adventureexpo.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>March 23-25, 2012:</strong>&nbsp;&nbsp;<em>Beneath The Sea</em></td>
<td>Secaucus, NJ</td>
<td><a href="http://www.beneaththesea.org/">www.beneaththesea.org</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>March 29-April 1, 2012:&nbsp; </strong><em>DEEP &amp; EXTREME &amp; SPIRIT Indonesia 2012</em></td>
<td>Jakarta, Indonesia</td>
<td><a href="http://www.deepandextremeindonesia.com/">www.deepandextremeindonesia.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>April 4-8, 2012:</strong>&nbsp; <em>MEDEX (Mediterranean Diving, Water Sports &amp; Hunting, Outdoor Sport Expo)</em></td>
<td>Istanbul, Turkey</td>
<td><a href="http://www.deepandextremeindonesia.com/"></a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>April 13-14, 2012:</strong>&nbsp; <em>Georgia Dive Show</em></td>
<td>&nbsp;</td>
<td>
<p><a href="http://www.usdiveshows.com/">www.usdiveshows.com</a>&nbsp;</p>
</td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>April 16-21, 2012:</strong> <em>FDIC</em></td>
<td>Indianapolis, IN</td>
<td><a href="http://www.fdic.com/">www.fdic.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>April 20-22, 2012:</strong>&nbsp;&nbsp;<em>Dive &amp; Travel Expo</em></td>
<td>Tacoma, WA</td>
<td><a href="http://www.nwdiveandtravelexpo.com/">www.nwdiveandtravelexpo.com</a>&nbsp; <br /></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong></strong><strong>April 30-May 3, 2012:</strong>&nbsp; <em>OTC2012 </em>&nbsp;<em>Offshore Technology Conference</em></td>
<td>&nbsp;Houston, TX</td>
<td><a href="http://www.otcnet.org/2011">www.otcnet.org/2011</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>May 5-6, 2012:</strong>&nbsp; <em></em><em>Scuba Show</em></td>
<td>&nbsp;Long Beach, CA</td>
<td>&nbsp;<a href="http://www.scubashow.com/">www.scubashow.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>May 12-13, 2012:</strong>&nbsp; <em></em><em>Dive &amp; Travel Expo </em><strong><em><br /></em></strong></td>
<td>&nbsp;Santa Clara, CA</td>
<td>&nbsp;<a href="http://www.diveandtravelexpo.com/">www.diveandtravelexpo.com</a>&nbsp; <br /></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td>&nbsp;<strong>May 12-19, 2012:</strong>&nbsp; <em></em><em>Cathy Church Photo Fest</em><strong><em></em></strong></td>
<td>Grand Cayman Island</td>
<td>&nbsp;<a href="http://www.sunsethouse.com/photofest.php">www.sunsethouse.com/photofest.php</a></td>
<td>&nbsp;</td>
</tr>
<tr>
<td><strong>July 20-31, 2012:</strong>&nbsp; <em></em><em>Ultimate Diver Challenge</em></td>
<td>Palm Beach, FL</td>
<td><a href="http://www.ultimatediverchallenge.com/">http://www.UltimateDiverChallenge.com</a></td>
<td>&nbsp;</td>
</tr>
<tr>
<td><strong>September 6-8, 2012:</strong>&nbsp; <em>The Birmingham (UK) Dive Show</em></td>
<td>Orlando, FL</td>
<td><a href="http://www.surfexpo.com/">www.surfexpo.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
<tr>
<td><strong>October 27-28, 2012:</strong>&nbsp;&nbsp;<em>Surf Expo</em></td>
<td>Birmingham, England</td>
<td><a href="http://www.diveshows.co.uk/">www.diveshows.co.uk</a></td>
<td>&nbsp;</td>
</tr>
<tr>
<td><strong>November 14-17, 2012:</strong>&nbsp;&nbsp;<em>DEMA Show</em></td>
<td>Las Vegas, NV</td>
<td><a href="http://www.demashow.com/"></a><a href="http://www.demashow.com/">www.demashow.com</a></td>
<td>See Oceanic at Booth TBA</td>
</tr>
</tbody>
</table>]]></description>
      <pubDate>Thu, 25 Aug 2011 17:58:00 +0000</pubDate>
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      <title><![CDATA[Zach Bunnell Day of Discovery @ Monterey Bay Aquarium]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-08-day-of-discovery/</link>
      <description><![CDATA[<div class="entry-content">
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/dod6.jpg"><img class="size-large wp-image-1336 alignnone" style="display: block; margin-left: auto; margin-right: auto;" title="OLYMPUS DIGITAL CAMERA" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/dod6-1024x768.jpg" alt="" width="450" /></a></p>
<p>On July 31st and for the ninth year in a row, the Monterey Bay  Aquarium gave young people with disabilities an opportunity to  experience the freedom of being in the ocean when it hosted them for a  90-minute surface SCUBA experience through its <em>Underwater Explorers </em>program. This year&rsquo;s program was sponsored by a generous grant from Salinas Valley Memorial&rsquo;s Children&rsquo;s Miracle Network.</p>
<p>George Peterson, the Senior Diving Safety Officer at the Monterey Bay  Aquarium tells us that &ldquo;[they] have been purchasing some of the gear  from Oceanic since the program&rsquo;s <a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/dod2.jpg"><img class="alignright size-medium wp-image-1332" style="display: block; margin-left: auto; margin-right: auto;" title="OLYMPUS DIGITAL CAMERA" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/dod2-300x225.jpg" alt="" width="300" height="225" /></a>inception  and it has certainly served us well! We love the pint-sized BCD&rsquo;s and  the Explorers Regs are awesome! Jesus always does a great job for us.&rdquo;</p>
<p>This years Day of Discovery was another success and &ldquo;next year we&rsquo;ll  most likely purchase more gear from Oceanic as we may try to expand the  program and add a family component&rdquo; says Peterson.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/dod5.jpg"><img class="size-large wp-image-1335 alignleft" style="display: block; margin-left: auto; margin-right: auto;" title="OLYMPUS DIGITAL CAMERA" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/dod5-1024x768.jpg" alt="" width="300" /></a>24  young people with varying disabilities put on modified SCUBA gear and  with the aid of the aquarium&rsquo;s certified dive staff, encountered sea  creatures as they explored the aquarium&rsquo;s Great Tide Pool.</p>
<p>All participants were between 8 and 14 years old and some are  confined to wheelchairs. The non-profit aquarium provided free access to  the program and all exhibits for the young people and their families.</p>
<p>The magical day was in honor of 10- year old Zach Bunnell, who fulfilled a year-long wish to participate in <em>Underwater Explorers</em> in 2004, despite fighting brain cancer that left him blind. Bunnell  passed away a few months after fulfilling his dream, but his gentle and  witty spirit inspired several aquarium staff to offer this unique  experience to other special needs children.</p>
<p>The aquarium developed the <em>Underwater Explorers</em> SCUBA program in 2002. It was <a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/dod3.jpg"><img class="alignright size-medium wp-image-1333" style="display: block; margin-left: auto; margin-right: auto;" title="OLYMPUS DIGITAL CAMERA" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/dod3-300x225.jpg" alt="" width="300" height="225" /></a>warmly embraced by participants and was made a permanent summer<em> </em>program  in 2003 to give children ages 8 to 13 an opportunity to have a similar  SCUBA experience in the Great Tide Pool. This year&rsquo;s <em>Underwater Explorers </em>program debuted on June 18 and is running four times daily through Labor Day.</p>
<p>&nbsp;</p>
<p>You can head over to <a href="http://specialkidsscuba.org/index.html" target="_blank">http://specialkidsscuba.org/index.html </a>for more information.</p>
<p><strong><em>Photos Courtesy of: Cecil Claspell, PADI Master Instructor #195046, DAN DES Instructor #12351</em></strong></p>
</div>]]></description>
      <pubDate>Thu, 25 Aug 2011 15:30:58 +0000</pubDate>
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      <title><![CDATA[Oceanic App Now Available!]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-08-oceanic-app/</link>
      <description><![CDATA[<div class="entry-content">
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/divenav-app1.jpg"><img class="alignright size-full wp-image-1366" style="display: block; margin-left: auto; margin-right: auto;" title="divenav-app1" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/divenav-app1.jpg" alt="" width="187" height="187" /></a>30-40 simulated video clips serve as a mobile manual on steroids. &nbsp;Detailed tutorials for twelve popular Oceanic dive computers are now available at your fingertips.&nbsp;</p>
<p>The growth of mobile phone applications has come to the scuba diving  industry in a big way. Oceanic Worldwide has announced a new iPhone  application that provides instant details, graphics and explanations for  twelve of the company&rsquo;s popular scuba diving computers. The App,  developed in conjunction with DiveNav, Inc. gives you instant mobile  access to convenient and easy to understand tutorials for almost every  Oceanic dive computer.</p>
<p>According to Doug Krause, Oceanic Worldwide&rsquo;s Marketing Manager, the  new App provides a simple and easy way for divers to learn how their  computers function through an interactive display that includes  live-action video. &ldquo;Many of the simulator and demonstration pieces that  divers see in a dive store are incomplete &ndash; they don&rsquo;t show the customer  how a computer will function and display underwater and at depth. This  new App is unique because it lets divers learn about their Oceanic  computers anytime using their mobile devices. We&rsquo;re pleased to once  again be leaders in technology that benefits the recreational scuba  diving industry.&rdquo;</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/divenav-app.jpg"><img class="size-full wp-image-1365 alignnone" style="display: block; margin-left: auto; margin-right: auto;" title="divenav-app" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/divenav-app.jpg" alt="" width="450" /></a></p>
<p>Krause explains that the App, which is available at the <a href="http://itunes.apple.com/us/app/oceanic-dive-computers/id452859215?mt=8">iTunes store</a>,  provides direct links to a series of brief instructional videos  designed to help users learn more about their dive computers and see how  the displays work. Simple tasks like setting a computer for a different  Nitrox mixture, changing the alarms or just seeing how the display  looks at depth are all advantages of the new Oceanic App.</p>
<p>For more details, visit <a href="http://divecomputertraining.com/OceanicApp.php" target="_blank">http://divecomputertraining.com/OceanicApp.php</a></p>
</div>]]></description>
      <pubDate>Wed, 24 Aug 2011 23:50:02 +0000</pubDate>
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      <title><![CDATA[NOAA Lead Instructor gives Oceanic DATAMASK Thumbs Up]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-08-datamask-review/</link>
      <description><![CDATA[<p>In May of 2011 I received a box from Oceanic. I had asked for the  opportunity to test dive the new Oceanic DATAMASK. I thought the mask  had a simple display that showed cylinder pressure, and while this heads  up display (HUD) in itself would have been a major accomplishment, I  had vastly underestimated the experience I was about to have.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/datamask4.jpg"><img class="alignright size-medium wp-image-1292" style="display: block; margin-left: auto; margin-right: auto;" title="datamask4" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/datamask4-300x225.jpg" alt="" width="300" height="225" /></a>I first opened the box and removed the mask for examination. The mask  strap was heavy duty; it was about twice as thick as what I usually  expect in a mask strap and very comfortable. The mask buckles were  metal. The  mask frame was thicker than any other masks I had seen before and the  double face seal was wide and comfortable. This was a heavy duty  military grade piece of diving equipment. There are two buttons, one on  the top right of the frame and the second on the right side of the  frame. Just from the standpoint of a mask it was an outstanding piece of  diving equipment.</p>
<p>Looking  through the other items in the box I found a computer cable and a CD,  the hose-less pressure transducer, and an instruction manual. As I began  to read the instruction manual I discovered this was far more than I  had originally thought. This was a hose-less, air integrated, Nitrox  programmable dive computer integrated into a mask. It displays  appropriate amounts of information continuously to the diver in a well  thought out common sense display. This information can be read at any  time by looking down and to the right. The primary display shows what  divers are most concerned about. Across the top I see my depth. The next  line down is cylinder pressure. The bottom shows no decompression time  or gas time remaining, whichever is your limiting factor. Yes, the mask  also does decompression diving calculations. To the left I see tissue  saturation in the bar graph display. I push the top button one time and  screen 2 shows time of day and water temperature. If you want to turn  the display off push the button on the right side of the frame.</p>
<p>As a diver, having this information in my mask made it impossible to  not know my cylinder pressure, depth or bottom time remaining. In zero  visibility or in absolute darkness I have all essential information  available and complete use of both hands. The two adjustable audible gas  pressure alarms, one turn around pressure and one adjustable low air  alarm seem that it would be impossible to unknowingly run out of air.  During my assent at the end of my second dive of the day, the mask asked  me to make a safety stop. I had no idea this was going to happen. The  mask seemed more like a dive buddy at this point.</p>
<p>As an instructor I found this to be an amazing tool. Most of our open  water checkout dives are done in murky water. As an example, when  working with students practicing buddy breathing, an instructor should  be holding onto the diver that is simulating out of air. For me this  means I am on the student&rsquo;s right shoulder, my left hand holding their  first stage and my right hand holding their second stage just off to the  right of their mask. Being able to hold onto a student properly, glance  to my lower right to see where we are in the water column during the  entire accent made incredible sense to me.<a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/datamask3.jpg"><img class="aligncenter size-full wp-image-1291" style="display: block; margin-left: auto; margin-right: auto;" title="datamask3" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/datamask3.jpg" alt="" width="246" height="445" /></a></p>
<p>The information and dive profiles are downloadable. Although the mask  is programmable using a laptop computer, I was able to program the mask  using only the two buttons on the mask.</p>
<p>There are virtual dives and instructional videos at <a href="http://oceanicww.com/p_computers_datamask.html" target="_blank">www.OceanicUSA.com</a>. Definitely worth viewing.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/datamask4.jpg"><img class="size-large wp-image-1292 alignnone" style="display: block; margin-left: auto; margin-right: auto;" title="datamask4" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/08/datamask4-1024x768.jpg" alt="" width="450" /></a></p>
<p>Bill Gordon is Lead Instructor and a Training and Equipment Specialist at The NOAA Diving Center in Seattle Washington.</p>]]></description>
      <pubDate>Wed, 24 Aug 2011 23:35:32 +0000</pubDate>
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      <title><![CDATA[Oceanic VT4.0 Review on ScubaGearReports.com]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-08-vt4-sgr-review/</link>
      <description><![CDATA[<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/vt4-sb.jpg"><img class="alignnone size-full wp-image-1243" style="float: left;" title="vt4 sb" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/vt4-sb.jpg" alt="" width="218" height="325" /></a></p>
<p>The ScubaGearReports.com team recently had a chance to get their  hands on the new Oceanic VT4.0 dive computer. After coming out strong in  several other recent reviews, the VT4.0 had a lot to live up to and it  did so with ease.</p>
<p>The SGR team noted that "the  nice-sized display screen on the VT4.0  has allowed Oceanic to include a  very intuitive on-board menu system,  which we see as the core strength  of this dive computer". The extreme  ease of use has been a constant improvement noticed by many reviewers  and SGR goes on to praise the VT4.0: "It&rsquo;s  by far the easiest  wrist-mount computer we&rsquo;ve used; the data  presentation is outstanding,  and the use of words instead of symbols  (i.e. &ldquo;Safety Stop,&rdquo; &ldquo;Deep  Stop,&rdquo; &ldquo;Change Battery,&rdquo; etc.) as well as  menu prompts and bar graphs  transforms a complex piece of equipment into  an Everyman&rsquo;s dive  computer".</p>
<p>Read the whole review of the <a href="http://oceanicww.com/p_computers_vt4.html" target="_blank">Oceanic VT4.0</a> over at <a href="http://www.scubagearreports.com/index.php?option=com_content&amp;view=article&amp;id=230%3Awhats-new-vt40&amp;catid=43&amp;Itemid=56" target="_blank">ScubaGearReports.com</a>.</p>]]></description>
      <pubDate>Thu, 04 Aug 2011 18:05:00 +0000</pubDate>
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      <title><![CDATA[MacDive Updated for Oceanic's Atom 3.0 and VT4.0]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-08-macdive/</link>
      <description><![CDATA[<p><a href="http://www.mac-dive.com/" target="_blank">MacDive</a> is now available for two new Oceanic dive computers!</p>
<p>Mac users can now relive their dives using <a href="http://www.mac-dive.com/" target="_blank">MacDive</a> with Oceanic&rsquo;s latest dive computer models.</p>
<p>Oceanic&rsquo;s &nbsp;Atom 3.0 and VT 4.0 have just hit the shelves and <a href="http://www.mac-dive.com/" target="_blank">MacDive</a> has upgraded its software for users of the new models. &nbsp;<a href="http://www.mac-dive.com/" target="_blank">MacDive</a> is also available for a wide range of other Oceanic models.</p>
<p><a href="http://www.mac-dive.com/" target="_blank">MacDive</a> creator, Nick Shore, says the product means divers can track their  scuba diving life. &ldquo;Divers can download their dive profiles to their Mac  and log them. They can track their certifications as well as a history  of their gear which means they will know when servicing is required.&rdquo;</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/macdive1.png"><img class="alignnone size-medium wp-image-1136" title="macdive1" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/macdive1-300x202.png" alt="" width="300" height="202" /></a></p>
<p>He says a recent feature that allows diver to sync to their iPhone has been very popular.<br /> &ldquo;But some of the most positive feedback has been for a photo support  feature which automatically matched photos taken to your diving log.  &nbsp;It&rsquo;s like reliving the dive.&rdquo;<br /> Nick, who is a keen diver himself, also rates the Google map support allows divers to map their dives.</p>
<p>&ldquo;I&rsquo;ve set out to include features that enhance the experience and are intuitive to use,&rdquo; he says.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/macdive2.png"><img class="alignnone size-medium wp-image-1137" title="macdive2" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/macdive2-300x205.png" alt="" width="300" height="205" /></a></p>
<p>With the addition of the Atom 3.0 and VT4.0 <a href="http://www.mac-dive.com/" target="_blank">MacDive</a> now supports a total of 25 dive computers between Oceanic and Aeris. It has been great working with <a href="http://www.mac-dive.com/" target="_blank">MacDive</a> and we are happy to provide a Mac option to our customers.</p>
<p>Check out the list below for all of the supported Oceanic and Aeris devices.</p>
<p><strong>Oceanic:</strong></p>
<ul>
<li>Atom 2.0</li>
<li>Atom 3.0</li>
<li>Datamask</li>
<li>Geo</li>
<li>Geo 2.0</li>
<li>OC1</li>
<li>Pro Plus 2</li>
<li>Pro Plus 2.1</li>
<li>Veo 180NX</li>
<li>Veo 200</li>
<li>Veo 250</li>
<li>Veo 2.0</li>
<li>Veo 3.0</li>
<li>Versa Pro</li>
<li>VT3</li>
<li>VT4</li>
<li>VT Pro</li>
</ul>
<p><strong>Aeris:</strong></p>
<ul>
<li>Atmos 2</li>
<li>Atmos AI</li>
<li>Atmos Elite</li>
<li>Compumask</li>
<li>Elite T3</li>
<li>Epic</li>
<li>Manta</li>
<li>XR-2</li>
</ul>]]></description>
      <pubDate>Thu, 04 Aug 2011 18:02:24 +0000</pubDate>
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      <title><![CDATA[AUP Provides Support to the California Academy of Sciences]]></title>
      <link>http://www.oceanicworldwide.com/us/news/2011-08-sample-product-update/</link>
      <description><![CDATA[<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_1.jpg"><img class="alignnone size-medium wp-image-1165" title="06-23-11_Steinhart_aquarium_Roeder_1" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_1-300x200.jpg" alt="" width="430" /></a><em><strong></strong></em></p>
<p><em><strong>Photo: This sign displays next to the Academy's dive locker.</strong></em></p>
<p>Bob Hollis has worked with and supported the California Academy of  Sciences since before the inception of Oceanic. A few weeks ago we  caught up with Elliott Jessup, the Diving Safety Officer over at the  California Academy of Sciences/Steinhart Aquarium. Elliott manages all  aspects of the diving program, with responsibilities such as running  science dive classes, maintenance of the aquarium and dive locker, and  supervising volunteer divers. We talked about the contributions that AUP  has made to the Academy, how the equipment is being utilized, recent  projects, and future endeavors.</p>
<p>The relationship between AUP and the Steinhart Aquarium grew through the friendship of Bob Hollis and <a href="http://www.calacademy.org/science/heroes/jmccosker/qna.php" target="_blank">Dr. John McCosker</a>,  Senior Scientist and Chair, Department of Aquatic Biology. When the new  academy was being built, Bob was passionate about sponsoring the dive  program in order to push forward the efforts of scientific discovery and  education. A generous equipment donation was made which provided the  Academy with everything needed to support the needs for on and off-site  diving.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_3.jpg"><img class="alignnone size-full wp-image-1166" title="06-23-11_Steinhart_aquarium_Roeder_3" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_3.jpg" alt="" width="430" /></a><em><strong></strong></em></p>
<p><em><strong>Photo: Oceanic regulators hang inside the dive locker.</strong></em></p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_124.jpg"><img class="alignnone size-full wp-image-1174" title="06-23-11_Steinhart_aquarium_Roeder_124" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_124.jpg" alt="" width="430" /></a><em><strong></strong></em></p>
<p><em><strong>Photo: Diving Safety Officer, Elliott Jessup, gives a tour of the dive locker and shows off some of the gear.</strong></em></p>
<p>Oceanic and Hollis gear are both used at the Academy for a wide array  of duties. The gear is used in-house for exhibit maintenance and public  program dive shows, while out in the field the equipment is used for  research and scientific collections for the Academy.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_34.jpg"><img class="alignnone size-full wp-image-1168" title="06-23-11_Steinhart_aquarium_Roeder_34" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_34.jpg" alt="" width="430" /></a><em><strong></strong></em></p>
<p><em><strong>Photo: A volunteer diver cleans one of the tanks to prepare for an afternoon dive show.<br /> </strong></em></p>
<p>The most recent project that the Academy has been working on was an  expedition to the Philippines. This recent expedition is the largest  that the Academy has ever pursued, both from a diving and terrestrial  standpoint. There were over 30 researchers from the Academy as well as  members of the aquarium and education outreach. In the Academy's <a href="http://www.calacademy.org/newsroom/releases/2011/philippines_results.php">official press release</a> it is stated that "they encountered more than 300 species that appear  to be new to science", and although that is an unofficial number, "over  the next few months, the expedition scientists will be hard at work   analyzing the specimens they collected during their field work&mdash;and   undoubtedly discovering more new species along the way." One thing that  made these finds possible is the fact that the California Academy of  Sciences is the only institution in the United States that is allowed to  collect in the Philippines. The expedition helped research but all was  beneficial in expanding the Academy's living collection.</p>
<p>The Academy's dive program is growing both in-house and in the field  for research. A new curator has recently been hired who has plans for  deep reef research where they will be diving at depths of 200-400 feet  and expecting to discover many new species. The diving for some of the  upcoming projects will be rated much past a recreational level and "we  need gear that reliable, that we can depend on, and that's going to work  at 300 ft.", which is why Elliott is excited about continuing to take  advantage of the Hollis dive gear.</p>
<p>The Academy is planning on expanding their volunteer dive program,  moving from nearly 20 divers to around 100, and with hopes of eventually  getting the volunteer divers out into the field doing research. The  dive program is growing rapidly and if you are interested in becoming a  part of it or have any questions you can contact <a href="ejessup@calacademy.org">Elliott</a>.</p>
<p><a href="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_105.jpg"><img class="alignnone size-full wp-image-1173" title="06-23-11_Steinhart_aquarium_Roeder_105" src="http://americanunderwaterproducts.com/wp-content/uploads/2011/07/06-23-11_Steinhart_aquarium_Roeder_105.jpg" alt="" width="430" /></a><em><strong></strong></em></p>
<p><em><strong>Photo: During maintenance and tank cleaning the divers at the Academy always have time to interact with visitors.<br /> </strong></em></p>]]></description>
      <pubDate>Fri, 22 Jul 2011 18:24:24 +0000</pubDate>
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      <title><![CDATA[New B.U.D Back Up Dive Computer]]></title>
      <link>http://www.oceanicworldwide.com/us/news/news-product-update-bud/</link>
      <description><![CDATA[<p class="style4"><img src="http://www.oceanicworldwide.com/us/media/wysiwyg/news/bud_600.jpg" alt="Oceanic BUD colors" /></p>
<p class="style4">The B.U.D. is a long overdue idea and a great way to ensure that you never have to miss a dive. Clip it off or stow it in a pocket and forget about it. B.U.D. is a universal backup dive computer that uses Dual Algorithm technology allowing you to adust your dive computer's settings to closely match just about any other dive computer on the market making it the perfect backup device. You should never have to use it, but if you do need it, your B.U.D. will be there to save your next dive. This new Dive Computer is a must for every diver to carry because no matter what computers you are using, you will be able to set your B.U.D. to closely match any computers profile using the Oceanic Patented DUAL ALGORITHM.</p>
<p class="style4"><strong>**Price reduced to $199 when purchased with a new Oceanic computer or FREE with&nbsp;<a href="http://www.oceanicworldwide.com/us/special-offer-bud-up/" target="_self">qualifying package</a>!</strong></p>
<ul class="style4">
<li>
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Universal Backup Dive Computer</span></p>
</li>
<li>
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Clip it to your BC and forget about it &ndash; should something happen to your primary, it&rsquo;s always with you</span></p>
</li>
<li class="style4">
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Dual Algorithm&reg; with Conservative Factor Setting adjusts to match any computer out there &ndash; the market is open</span></p>
</li>
<li class="style4">
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Simple, easy-to-read display</span></p>
</li>
<li class="style4">
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Nitrox to 50%</span></p>
</li>
<li class="style4">
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Long-Life user replaceable battery</span></p>
</li>
<li class="style4">
<p class="style4">Safety Stop Countdown</p>
</li>
<li class="style4">
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Universal Clip</span></p>
</li>
<li class="style4">
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Conservative Factor Setting</span></p>
</li>
<li class="style4">
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;">Adjustable Units of Measure</span></p>
</li>
</ul>
<p class="style4">&nbsp;</p>
<p class="style4">The B.U.D was previewed during the June Oceanic dealer seminar at the  Oceanic headquarters in San Leandro, CA. The attending dealers had the  chance to get hands on and provide some feedback on the new B.U.D.&nbsp; Many  of the attendees of the seminar also left with a B.U.D to participate  in the official field evaluation. Check out the video below featuring  Allen Aboujeib of Blue Water Divers as he gets his hands on one for the  first time and gives a quick demonstration of the devices capabilities.</p>
<iframe src="http://player.vimeo.com/video/26122396?title=0&amp;byline=0&amp;portrait=0" width="600" height="338" frameborder="0"></iframe>
<p class="style4">The B.U.D was also recently taken out by&nbsp;<a href="http://scubagearreports.com/index.php?option=com_content&amp;view=article&amp;id=254%3Ademo-days--oceanic&amp;catid=44&amp;Itemid=27">ScubaGearReports.com</a>(SGR) on fourth of July weekend and put to the test during their Demo Day program. The SGR staff were accompanied by about 40 other divers where they tested out the new BUD on multiple dives all day. SGR reported that &ldquo;almost every diver who went down with a BUD clipped to a D-ring surfaced saying the DC was easy to read and easy to use. Some used the BUD to compare the NDL calculations of their own dive computers, and many commented on the automatic Safety Stop feature.&rdquo;.</p>
<p>Be sure to check out the whole write up on the Oceanic B.U.D over at<a href="http://scubagearreports.com/index.php?option=com_content&amp;view=article&amp;id=254%3Ademo-days--oceanic&amp;catid=44&amp;Itemid=27">ScubaGearReports.com</a>.</p>
<p class="style4" style="text-align: left;"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;"><br /></span></p>
<p class="style4" style="text-align: left;">&nbsp;</p>
<p class="style4"><span style="font-family: Verdana, Arial, Helvetica, sans-serif;"><br /></span></p>]]></description>
      <pubDate>Wed, 20 Jul 2011 12:26:30 +0000</pubDate>
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